Privacy Policy

Last Updated: January 2026

This Privacy Policy explains how wirraleyquality.co.uk ("we," "us," "our," or "Company") collects, uses, discloses, and safeguards your information when you visit our website.

Please read this privacy policy carefully. If you do not agree with our policies and practices, please do not use our site. By accessing and using wirraleyquality.co.uk, you acknowledge that you have read and understood this Privacy Policy.

Information We Collect

We collect information in the following ways:

Personal Information: When you contact us or sign up to our newsletter, we collect your name, email address, and any other information you voluntarily provide.
Technical Information: We automatically collect your IP address, browser type, operating system, referring URL, and pages visited on our site.
Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to monitor site activity and user preferences.
Usage Data: We collect information about how you interact with our content, including clicks, time spent on pages, and links followed.

How We Use Information

We use collected information for the following purposes:

To provide, maintain, and improve our website and services
To analyse site traffic and user behaviour through analytics platforms
To track affiliate referrals and commissions from partner casinos
To personalise your experience and deliver relevant content
To send marketing communications (with your consent where required)
To comply with legal obligations and detect fraudulent activity

Cookie Policy

Our website uses the following types of cookies:

Essential Cookies: Required for site functionality and security.
Analytics Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
Affiliate Tracking Cookies: Used to track referrals to partner casinos and affiliates for commission purposes.
Marketing Cookies: Enable us to remember your preferences and deliver targeted content.

You can control cookie settings through your browser preferences. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking essential cookies may impair site functionality. For more information, visit www.allaboutcookies.org.

Third-Party Links

Our website contains links to third-party websites, including casino operators and affiliate partners. We are not responsible for the privacy practices or content of these external sites. When you click on links to external websites, including those for non-GAMSTOP casinos, you are leaving our site and entering their domains. We strongly encourage you to review the privacy policies of any third-party websites before providing personal information or engaging in gambling activities.

Your Rights

Under UK data protection law (including GDPR), you have the following rights:

Right of Access: You can request a copy of the personal data we hold about you.
Right of Rectification: You can request correction of inaccurate information.
Right of Erasure: You can request deletion of your data (subject to legal obligations).
Right to Restrict Processing: You can limit how we use your information.
Right to Data Portability: You can request your data in a portable format.
Right to Object: You can object to processing for marketing and profiling purposes.
Right to Lodge a Complaint: You can submit a complaint to the Information Commissioner's Office (ICO) at www.ico.org.uk.

To exercise any of these rights, contact us using the details below.

Data Retention

We retain personal information for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. Analytics data is typically retained for up to 26 months. Affiliate tracking data is retained for the duration of the affiliate relationship and any associated commission periods. You may request deletion of your data at any time, subject to legal retention obligations.

Contact Us

If you have questions, concerns, or wish to exercise your data protection rights, please contact us at:

Email: privacy@wirraleyquality.co.uk
Website: wirraleyquality.co.uk

We will respond to your request within 30 days in accordance with applicable data protection regulations.